Maimai

Maimai:

A short circuit between comfort and street style, an infusion of fashion into daily routine. A new world where sneakers go beyond the line of street fashion and become a new casual. An easy gate to fashion.

Trendy colours, materials combinations, volumes and proportion, the Italian way as the world recognize it. Maimai collections are a mirror for our fluid world, for the cultural mix and match, for all those ingredients that made continuous changing the only reliable rule of our contemporary living.